The blue saree aunty character has become an iconic and memorable part of Malayalam cinema, particularly in B-grade movies. The character's popularity has been further amplified by the promo clips and scenes that have been circulating online.

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Independent cinema has long been the home of the anti-heroine. From Shabana Azmi's arthouse roles to Tillotama Shome's performances in recent festival darlings, the "difficult woman" is a staple of serious criticism. The Blue Saree Aunty is a sister to the protagonist of Sir (2018) or the mother in The World of Goo .