Millennials and Gen Z now make up 57%–62% of pet owners . These generations prioritize long-term health, sustainable products, and digital-first shopping experiences.
In the quiet hours of the morning, millions of households perform a ritual. The crinkle of a food bag, the jingle of a leash, the soft thud of a paw against a hardwood floor. To the average pet owner, this is simply routine . But to an animal behaviorist or a welfare advocate, these mundane moments are the foundation of a moral contract. Report: Pet Care and Animal Welfare – Responsibilities,
Beyond basic needs, responsible ownership involves a long-term commitment to the animal's quality of life: Animal Welfare in Russia In the quiet hours of the morning, millions